Privacy policy

Last updated: July 14, 2026

Merlow operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Merlow is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or reasonably be linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:

  • Contact details, including your name, billing address, shipping address, phone number, and email address.
  • Financial information, including payment card details, transaction information, payment confirmations, and other payment-related information.
  • Account information, including your username, password, preferences, and account settings.
  • Transaction information, including products viewed, added to cart, purchased, returned, exchanged, or cancelled.
  • Communications with us, including customer service inquiries and correspondence.
  • Device information, including IP address, browser type, operating system, device identifiers, and network information.
  • Usage information regarding your interaction with the Services, including browsing activity and site navigation.

Personal Information Sources

We may collect personal information from:

  • You directly when you create an account, place an order, subscribe to communications, or contact us.
  • Your device automatically through cookies and similar technologies when you use our Services.
  • Service providers that help us operate our business, including payment processors, shipping partners, analytics providers, and cloud hosting providers.
  • Business partners or other third parties where permitted by applicable law.

How We Use Your Personal Information

We use your personal information for purposes including:

Providing, Improving, and Personalizing the Services

We use your information to:

  • Process orders and payments.
  • Fulfill and ship purchases.
  • Manage returns and exchanges.
  • Maintain your account.
  • Provide customer support.
  • Improve website performance and user experience.
  • Recommend products that may interest you.

Marketing and Advertising

We may use your information to:

  • Send promotional emails and marketing communications.
  • Display personalized advertisements on our Services and third-party platforms where permitted by law.

You may unsubscribe from marketing communications at any time.

Security and Fraud Prevention

We use personal information to:

  • Verify customer identity.
  • Prevent fraud and unauthorized transactions.
  • Protect the security of our website and Services.
  • Detect illegal or malicious activities.

Customer Support

We use your information to respond to questions, process requests, and communicate regarding your orders.

Legal Compliance

We may process personal information when necessary to comply with legal obligations, resolve disputes, enforce our policies, or protect our legal rights.

How We Disclose Personal Information

We may disclose personal information:

  • To Shopify and trusted third-party service providers that help us operate our store, including payment processors, shipping companies, cloud hosting providers, customer support providers, and analytics providers.
  • To business and marketing partners where permitted by applicable law.
  • When you direct us to share information with third parties.
  • Within our affiliated companies where applicable.
  • To comply with legal obligations or governmental requests.
  • In connection with a merger, acquisition, restructuring, bankruptcy, or similar business transaction.

Relationship with Shopify

Our Services are hosted by Shopify. Shopify collects and processes certain personal information to provide and improve the Services.

Information submitted through our store may be shared with Shopify and its service providers in accordance with Shopify's Privacy Policy. Shopify may also process information collected through enhanced features and merchant services.

For more information about Shopify's privacy practices and your rights, please visit Shopify's Consumer Privacy Policy and Privacy Portal.

Third-Party Websites and Links

Our Services may contain links to third-party websites. We are not responsible for the privacy practices, content, or security of those websites. We encourage you to review the privacy policies of any third-party sites you visit.

Children's Data

Our Services are not intended for children.

We do not knowingly collect personal information from children under the age of majority in the applicable jurisdiction. If you believe that a child has provided us with personal information, please contact us so we can remove it where required.

Security and Retention of Your Information

We maintain reasonable administrative, technical, and physical safeguards to protect your personal information.

While we strive to use commercially acceptable means to protect your information, no method of transmission over the Internet or electronic storage is completely secure.

We retain personal information only for as long as necessary to:

  • Provide our Services.
  • Maintain customer accounts.
  • Comply with legal obligations.
  • Resolve disputes.
  • Enforce our agreements.

Your Rights and Choices

Depending on your location, you may have rights including:

  • Right to access your personal information.
  • Right to request correction of inaccurate information.
  • Right to request deletion of your personal information.
  • Right to receive a copy of your personal information.
  • Right to object to certain processing activities.
  • Right to withdraw consent where processing is based on consent.
  • Right to opt out of targeted advertising where applicable.

To exercise your rights, please contact us using the contact information provided below.

We may request verification of your identity before processing your request.

We will not discriminate against you for exercising your privacy rights.

International Transfers

Your personal information may be transferred to and processed in countries other than your country of residence.

Where required by law, appropriate safeguards, including Standard Contractual Clauses or other recognized transfer mechanisms, will be used to protect your personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes.

Any updates will be posted on this page with a revised "Last updated" date.

Contact

If you have any questions about this Privacy Policy, our privacy practices, or wish to exercise your privacy rights, please contact us using the information below.

Store Name: Merlow

Legal Representative: Nathan Taylor Ligon

Email: admin@merlow.shop

Phone: +1 469-274-4174

Business Address:
1409 Lucille Dr, Mesquite Texas 75149, United States